The Confidence Game: Building Swagger in Sports (and Life)
- Heather Cranney
- Jan 20
- 2 min read
Let's face it: confidence in athletics (and life) is as essential as a good pair of shoes (and significantly harder to replace). But don't worry-you don't have to be born with swagger to develop it. In fact, science says confidence is more like a muscle: trainable, adaptable, and prone to cramps if you're not careful.
Here's the scoop on building confidence.
Stop the negative Self-Talk Spiral
If you're saying, "I can't do this," your brain listens. Neuroplasticity (aka your brain's ability to rewire) works for good or bad. When you focus on failure, your brain strenthens pathways associated with doubt.
Confidence Hack: Flip the script! Use affirmations or mantras like, "I've got this," or "Float like a butterfly, sting like a bee." Fake it till you make it works because your brain can't always tell the difference between imagining success and the real thing.
Practice. Practice. Practice.
You can't overstate the role of preparation in confidence. Familiarity breeds comfort and comfort breed confidence. Think about Serena Williams: she reportedly hits 500 tennis balls a day during training. That level of repetition doesn't just sharpen skills; it cements belief in her abilities.
Confidence Hack: Start small and focus on consistency. Whether it's nailing a serve or just showing up to practice mentally dialed in, every rep builds trust in yourself.
Visualize Your Success
Ever heard of mental imagery? Elite athletes use it all the time. Research shows that mentally rehearsing an action activates the same neural pathways as actually doing it. You're literally tricking your brain into feeling more confident.
Confidence Hack: Spend 5 minutes visualizing yourself dominating your sport. Picture the crowd, your family, the guy or girl you are hot for all cheering just for you. Then go out and act like it!
Embrace the Embarrassing
Here's the thing: every athlete-no matter how poised-has experienced moments of total, embarrassing failure. Simone Biles, the most decorated and amazing gymnast in history, once tripped over her own feet while walking out of the arena. Her response? Laughter.
Confidence Hack: Don't take yourself so seriously. Confidence growns when you learn to laugh off the misses and keep going. The game is more fun when you enjoy the bloopers.
Celebrate Wins (Even the Small Ones)
Science tells us that dopamine, the "feel good" neurotransmitter, surges when we achieve something-no matter how small. Celebrating success reinforces the behavior, creating a cycle of confidence and competence.
Confidence Hack: Treat yourself like a rockstart for even minor victories. Did you finish the mile without gasping like a fish out of water? High-five! One of my personal favorite exercises is to ask my athletes "What did you do well today?" It might be "I showed up today" or "I encouraged a teammate." Whatever it is, take time to acknowledge the victories. Be your own best friend.
Wrappping it Up
Confidence isn't some mystical force reserved for the LeBrons and Serenas of the world. It's a skill, and like any skill, it gets better with consistent and intentional practice and the occasional ability to laugh at yourself. So whether you're out there crushing it or tripping over your shoelaces, remember; confidence isn't about being perfect-it's about showing up, messing up, and getting back up again.
Go get 'em, champ!!



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